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22148 Uppsatser om Qualitative study - Sida 1 av 1477

Att dela perspektiv på marken : om kommunikation mellan naturreservatshandläggare och berörda markägare

How do the administrators of nature reserves experience the communication with the land owners concerned? The article is a Qualitative study within the environmental communication subject. The study has been performed through qualitative interviews with administrators of nature reserves. Being in action the administrators must know how to communicate with people. The result of the study shows the administrators lack a language to describe their experience of the communication with the landowners. .

Vad är en framgångsrik kampanj? : En studie av branschens syn på PR- och reklamkampanjers effekter

This Qualitative study examines how emergency people are framed in Swedish evening-, and local newspapers during the forest fire in Va?stmanland, Sweden 2014. The study also includes if there is any difference between the framing due to the location of the newspaper. The study is based on qualitative text analysis. The theoretical basis is representation, framing theory, media image, media logic and a few conceptions from crisis communication theory.

Studentkorgen : Tjänsteutformningen som kan underlätta universitetsstudenters matvanor

The purpose of this study is to identify how the needs, demands and preferences for a certain service appear among University students in Kalmar. This is necessary to examine in order to create and design a possible service that will solve the problem with the University students eating habits.This study is based on a qualitative method with quantitative elements. The qualitative method contains of three focus group discussions. The quantitative method contains of a questionnaire. All respondents in this study fits in the target group.One important conclusion that we have stated after the investigation of this study, is that the nature of this problem seems to differ from person to person.

Varför estetik?

The aim of my study is to investigate methods which class teachers implement concerning aesthetic subjects in elementary classes. It is a Qualitative study about five teacher´s working in different elementary schools. This study investigates how and why teacher´s approaches when they integrate aesthetics in other subjects. It also investigates teacher´s attitude towards aesthetics. My study emphasizes on why they use asthetics and what the importance of aesthetics for children is.

Distriktssköterskors erfarenheter att vårda och ha vårdansvar för personer med demenssjukdom i hemsjukvård : - En intervjustudie

The number of elderly in society is increasing and therefore the number of people with dementia. They continue to live in their homes longer, which also increases the responsibility of district nurses. The purpose of this study was to describe the experiences of district nurses to care for and have responsibility for the care of people with dementia in home care. The method chosen was a qualitative interview study. The method chosen was a qualitative interview study and content analysis was used for data processing.

Intern Marknadsföring - Kommunicera Mera, Kommunicera med Flera : Inom den Svenska Sjukvården

The aim with the study is to find key factors relating to internal marketing and to improve the process between the operating organization and its customers. A Qualitative study is carried out within an organization active in the Swedish healthcare. The qualitative approach is carried out by collecting empirical data through observations, personal interviews and group interviews.The Physiotherapy Clinic at the Karolinska University Hospital is in the focus of the empirical study. The study locates existing differences in perceptions and comes up with recommendations for actions to improve the process of organisations within the Swedish healthcare and their customers. The study's results are that internal marketing can bring a lot to service-selling organizations and that the organizations internal conditions are as important as the external ones.Communication appears to be a key factor for an organization that has applied internal marketing.

Facebook-reklam ? irriterande men användbar : En kvalitativ fallstudie om vad generation Y gör med reklam

This Qualitative study examines how emergency people are framed in Swedish evening-, and local newspapers during the forest fire in Va?stmanland, Sweden 2014. The study also includes if there is any difference between the framing due to the location of the newspaper. The study is based on qualitative text analysis. The theoretical basis is representation, framing theory, media image, media logic and a few conceptions from crisis communication theory.

"Det var en gång?" : En textanalys om hur VisitSweden använder storytelling i framställningen av svensk matkultur och dess aktörer

This Qualitative study examines how emergency people are framed in Swedish evening-, and local newspapers during the forest fire in Va?stmanland, Sweden 2014. The study also includes if there is any difference between the framing due to the location of the newspaper. The study is based on qualitative text analysis. The theoretical basis is representation, framing theory, media image, media logic and a few conceptions from crisis communication theory.

Intranät : En teoriprövande studie tillämpad hos Sydved AB

During twelve weeks of practice experience at the company Sydved AB, I received the mission to develop a structure for the company?s internal communication. A part of this mission was to find out what the company?s employees thought of Sydveds internal communication and the most important; Sydveds intranet called ?Outlook?. Due to Sydveds plans of developing the intranet I designed and accomplished an inquiry-study to find out about the employee?s opinions on the company´s internal communication and in particular their intranet.The answers I want from this study are if I shaped the inquiry-study correctly the first time.

Bonus, engagemang och känslor : En studie om hur lojalitetsprogram kan främja kundlojalitet

The purpose of this study is to analyze how customer oriented businesses can use loyalty programs to create loyalty and how loyalty can be increased. We have in this study chosen to refer loyalty program to the loyalty program that belong to the company Jula AB. Our study is written in a qualitative method. In our method, we chose to interview people in Jula organization to get a business perspective to our study. We have also chosen to assemble a focus group of Jula-club members to also get a customer perspective on the subject.

I stundens hetta : ? En kvalitativ textanalys om gestaltningar av krisarbetare i samband med skogsbranden i Västmanland sommaren 2014

This Qualitative study examines how emergency people are framed in Swedish evening-, and local newspapers during the forest fire in Va?stmanland, Sweden 2014. The study also includes if there is any difference between the framing due to the location of the newspaper. The study is based on qualitative text analysis. The theoretical basis is representation, framing theory, media image, media logic and a few conceptions from crisis communication theory.

"Campinglivet med den obligatoriska stödbensölen" : En multimodal kritisk diskursanalys av reality-programmet Böda Camping med fokus på alkohol och klass

This Qualitative study examines how emergency people are framed in Swedish evening-, and local newspapers during the forest fire in Va?stmanland, Sweden 2014. The study also includes if there is any difference between the framing due to the location of the newspaper. The study is based on qualitative text analysis. The theoretical basis is representation, framing theory, media image, media logic and a few conceptions from crisis communication theory.

Fans of Brands - The revival of fan clubs

Our purpose is to display the meaning of fan clubs and further reveal the potential value of fans. This study has an abductive approach with a qualitative data collection, where empirical material has been collected through a micro netnographic study along with qualitative interviews. IKEA and IKEA Family have been applied together with virtual fan clubs to study the fan club phenomenon. The study is based on prior literature concerning loyalty, customer clubs and brand relations. This theoretical framework was chosen to fulfil the purpose of unveiling the meaning of fan clubs and the potential value of fans.

"Det är mycket lättare att lösa konflikter där flickor är inblandade..." : En kvalitativ studie om hur fyra förskollärare beskriver könets betydelse i konflikter mellan barnen i förskolan

The purpose of this study is to examine how four teachers in preschool describe their view of conflicts between children from gender perspective. The theories associated with the study conclude that sex can be considered as being either biologically or socially engineered. The study consists of empirical material by the means of qualitative research based on interviews. The results of the study show different views on whether children's gender plays a role in a conflict. Furthermore, I have chosen to find out whether gender plays a role in conflict management as well as in the children's play at preschool, this to come to as qualitative conclusions as possible..

Designerrollen i en webbdesignprocess

This study investigates if, and in that case, how design theory is applied in practice in the web development field. Prior research has focused on methods used in the web development field. We wanted to study the designers role in a web design process by comparing existing designer roles with design theory literature. We did qualitative interviews with two practitioners at two different communication agencies in northern Sweden. Based on our qualitative data and literature review we have concluded that a designer has to devote a lot of energy on requirements engineering in order to develop a clear understanding of the design situation..

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